Category Archives: Social Media

My New Job At MiTú

I am happy to share that I am now the Director of Social Media & Community Relations for MiTú, a Latino YouTube network focusing on lifestyle content. What is really exciting about this job for me is that MiTú is on the … Continue reading

Without Technology, Latinos Are Going Nowhere

From Latinopia.com April 30, 2012: I am definitely not the smartest person I know, nor am I the most technologically savvy. And yet, oftentimes it strikes me that in the world of media and technology that is increasingly ruling our … Continue reading

Blackberry’s Facebook 2.0 App Emphasizes Photos, Chat and Places

[An Inside Facebook Post] Blackberry’s new Facebook application, Facebook 2.0 in beta, is a big improvement over the previous version, which was cumbersome because it was designed with menu after menu to scroll through to do anything. The new application … Continue reading

Latinos Poised To Be Perfect New Media Consumers

[A News Taco Post] Media will not be consumed on TV or computers we know them in the future. Even now, smartphones and tablets are increasingly peoples’ gateways to the Internet, and by extension, the greater world. I would argue that, … Continue reading

Latinos Love Location-Based Services

[A NewsTaco post] The Pew Research Center’s Internet & American Life recently published a study that found that only 4% of U.S. mobile users utilize location-based services like Gowalla and Foursquare. However, Latinos used these services at a much higher rate. … Continue reading

Religious Groups Build Communities on Facebook

[An Inside Facebook post] Religion takes many forms on Facebook. There’s a Page for The Bible, with more than 4.5 million Likes. Religious leaders are gaining lots of fans, for example the Dalai Lama’s 913,200. Places of worship have their … Continue reading

Swedish App Polls for Parliamentary Election Voting Plans

[An Inside Facebook post] Riksdagsvalet 2010 is a new Swedish application that allows people to “vote” in the country’s 2010 parliamentary elections. The app is intended by its creators to be nothing more than an informal poll. It has you give … Continue reading

Facebook Becomes More Important to Red Cross Fundraising, Disaster Relief Efforts

[An Inside Facebook post] Facebook is now at the center of the American Red Cross‘ efforts to keep the public informed about disaster relief, especially after a catastrophic event like the Chile or Haiti earthquakes, says Wendy Harman, the organization’s director of social media. … Continue reading

Facemoods Brings Emoticons to Facebook Chat, Gets Millions of Users

[An Inside Facebook post] Israeli start-up Facemoods only launched in December of last year, offering a browser add-on that enables emoticons for use on Facebook’s chat service, among other web products. So far, it’s been a hit. We’ve watched as it has gained … Continue reading

Levi’s Uses Events Marketing for Sales Promotions

[An Inside Facebook post] Levi’s has begun to use some interesting event marketing on Facebook to promote sales on its web site, as well as its stores via its Facebook Page and profile advertisements. As we’ve noted previously, Levi’s has been particularly … Continue reading

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